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Joy FM Launches Father's Day Safari Escape on June 20-21

Joy FM will host a 'Joy Safari Escape' on June 20 and 21, a two-day event at Aqua Safari celebrating fathers and father figures. This initiative follows a similar successful Mother’s Day event earlier this year, aiming to provide a blend of relaxation, entertainment, and adventure. Participants will engage in various activities including river tours, boat cruises, wildlife exploration, and an overnight stay, indicating a targeted approach to family-centric consumer spending.

Kwesi Boateng ·

Joy FM will host a 'Joy Safari Escape' on June 20 and 21. This two-day event at Aqua Safari aims to celebrate fathers and father figures. It features a mix of relaxation, entertainment, and adventure for participants.

This initiative follows a successful Mother’s Day-themed experience earlier this year. The event targets families, promoting leisure spending and domestic tourism. It highlights a growing trend in experiential marketing within Ghana's media landscape.

Such events contribute to the broader service sector of the Ghanaian economy. They stimulate local tourism and hospitality businesses. These activities encourage consumer spending, supporting job creation in the entertainment and leisure industries. Ghana's service sector represented approximately 45% of its GDP in 2023, showcasing its economic importance.

Kwame Dadzie reported on June 1, 2026, that the event aims to provide a unique celebratory experience. The collaboration with JoyNews, Joy Prime, and Hitz FM amplifies its reach to a wider audience. These media partnerships enhance promotional efforts and attendance numbers.

The success of these family-focused events could encourage more media houses and corporations to invest in similar initiatives. This would further boost domestic tourism and discretionary spending. Decision-makers and businesses will watch consumer response to gauge market interest in premium leisure activities.

Activities offered include breakfast from Safari Homes, river tours, and boat cruises. Patrons will explore wildlife at the facility through eco-park tours. Other recreational options are swimming, archery, and lawn tennis.

Feeding sessions with fish, tortoises, and monitor lizards are part of the experience. Guests will enjoy lunch and dinner buffets. A special island party with live band performances and DJ mixes is also planned. An overnight stay at Aqua Safari completes the first day.

The second day will begin with breakfast and a safari tour. This tour offers a closer encounter with nature and wildlife. Children's activities are also included, making it a family-friendly celebration. Interested patrons can contact Lois for enquiries and reservations.

Tags: Joy FM Father's Day Safari Escape Aqua Safari Tourism Event Consumer Spending

Source: StatsGH — Ghana's data-driven news platform